Packaging:

Patti’s Good Life

BBQ SAUCE, MARINADE & HOT SAUCE

Patti’s Good Life is music legend Patti LaBelle’s own line of agave-sweetened products designed for foodies who are suffering from diabetes. The products are made and formulated in Lancaster County at Lancaster Fine Foods who came to Fig Industries to design this new line of products.

Fig Industries worked with Patti’s team and Lancaster Fine Foods to design a brand that communicated both a history of southern hospitality and Patti’s love of cooking.

creative Fig Industries Design For Good

Custom illustration

Custom typography

Name development

Product direction

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Patti’s Good Life

Patti’s Good Life

Patti’s Good Life

Patti’s Good Life

Patti’s Good Life